Swiss-Belhotel plots aggressive Asia expansion through Odyssey joint venture

Swiss-Belhotel plots aggressive Asia expansion through Odyssey joint venture


Global hotel management group Swiss-Belhotel International is set expand its hospitality portfolio in Asia through a joint venture with Odyssey Asset Management.

Working with Odyssey to identify opportunities to expand in Japan and other countries, Swiss-Belhotel International aims to strengthen its position in the region

Swiss-Belhotel International Chairman and President, Gavin Faull, said the partnership will play an important part in the group’s aggressive expansion strategy.

“Our commitment towards hospitality is reflected in our determination of our global expansion plans, and with Odyssey, we are even more confident on achieving our goals,” Faull said.

“We are excited to expand to newer territories with our unique proposition of a winning partnership philosophy, working hand-in-hand with Owners and Investors to achieve the desired business objectives.

“Swiss-Belhotel International has plans to double the number of hotels under management to 300 by 2025. Our partnership with Odyssey is part of this aggressive expansion plan.”

Odyssey’s Co-Founder and CEO, Alex Walker, said the two businesses will complement each other in this partnership.

“Odyssey’s expertise in the Asian hospitality real estate market and Swiss-Belhotel International’s desire to provide high-quality hospitality experiences for their guests, complement each other,” he said.

“Our mutually shared principles and dedication to providing value and quality lay the foundation for future shared success. Odyssey is confident that with the expertise and experience of Swiss-Belhotel International together with their proven brand standards will be well received by the Japanese and Asian hospitality sector.”

Swiss-Belhotel International currently has 125 hotels and projects in 19 countries. The Group says there is demand from developers and existing building owners in Japan to partner with international hospitality groups like theirs to leverage their brand quality, service offering and international capability.



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